Loomly pricing and plans guide for the UK (2025)

When it comes to marketing platforms, businesses often face a trade-off. It's to go for the simpler and more intuitive tool or pick the one with powerful and advanced features. Loomly is an exception among these platforms because it offers the right balance of both. However, Loomly pricing comes in tiers, and to get the most out of the platform's features, you need to understand what would be the best option for you.

If you're a small business owner in the UK in need of a flexible solution, Loomly might be your best bet. But no matter what plan you choose, you should always be mindful of your business expenses. If you want to manage your SaaS subscriptions with minimal fees, the Wise Business multi-currency card is an excellent solution. It can help you pay for Loomly (and other tools) easily, always at the mid-market exchange rate, with no markups.

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Loomly pricing overview

Loomly keeps things refreshingly simple when it comes to their pricing plans. Instead of piling on confusing usage fees or endless add-ons, it offers a clear set of plans based on the size and needs of your business.

You can choose to pay monthly if you prefer flexibility or opt for annual billing to save some money over the year. Each plan gives you access to Loomly's basic suite of content management and scheduling tools, while higher tiers unlock extra features and higher usage limits¹.

Plan	Price	Price annual
Free	$0	$0
Starter	$65/mo	$49/mo
Beyond	$332/mo	$249/mo
Enterprise	Per requested quote	Per requested quote

Free plan pricing

If you're just starting out or want to test Loomly without any upfront commitment, the Free plan is a handy option. As the name suggests, it costs £0². In essence, the Free plan is always free and doesn't require a credit card to sign up.

Free plan features

While the Free plan is generous for a no-cost option, it does come with strict limits¹. Keep in mind that you won't get advanced tools like bulk posting, best time to post, recurring posts, or deep analytics, and you'll need to upgrade to access them. Here's what you get with this option:

• 1 user seat,
• 3 social media accounts connected,
• 1 content calendar,
• Up to 5 posts per month,
• Access to core features like post creation, Loomly Media Studio, and hashtag suggestions,
• Two-factor authentication for added security,
• Basic post analytics.

Is the Free plan right for my business?

The Free plan is best suited for very small teams, freelancers, or solo entrepreneurs who are just starting their social media journey and want to try Loomly before committing. However, 5 posts per month means you'll quickly outgrow it if you want to maintain an active presence across multiple platforms. If you're managing social for a brand, agency, or startup, or if posting more frequently is part of your strategy, it would make much more sense to upgrade to a paid plan.

Starter plan pricing

Once you outgrow the Free plan, Loomly's Starter plan is the next step up. It costs $65/month (or $49/mo when billed annually), with prices shown in USD. The Starter plan is a really good choice for small teams who need flexibility and plan to post regularly without any restrictions.

Starter plan features

The Starter plan is a significant upgrade compared to the Free version, as it removes the post limit and unlocks some of the platform's smarter tools. Here is what it offers¹:

• 3 user seats (perfect for a small team),
• 12 social media accounts connected,
• Unlimited calendars,
• Unlimited posts,
• Access to all core features plus sponsored post management, two-factor authentication, and more,
• Advanced analytics for deeper performance insights,
• Content export capabilities,
• Loomly Media Studio,
• And many more features.

Is the Starter plan right for my business?

The Starter plan is a great fit for small businesses, boutique agencies, or startups that need to manage a more active social media presence across multiple platforms. If you're posting several times a week, running campaigns, or simply need better workflow efficiency, this is the plan that will allow you to be flexible and avoid breaking the bank. It's the best value for money for businesses that need to get more serious about social media.

Beyond plan pricing

What about fast-growing businesses? For those who are expanding and suddenly require a more serious social media workflow, Loomly's Beyond plan is the one to upgrade to. It's priced at $249/month¹ (billed annually at $2,988/year), again in USD. This plan is where the platform's full power shows.

Beyond plan features

With the Beyond plan, you'll have some powerful tools at your disposal, and some features will be completely unlimited. Here is what makes it such a good fit for growing teams and bigger campaigns:

• Unlimited users,
• 60 social media accounts connected,
• Unlimited calendars,
• Unlimited posts,
• Access to all core features plus sponsored post management, hashtag suggestions, scheduled analytics reports, and more,
• Custom roles for user permissions,
• Custom workflows for smoother team operations,
• Custom branding to tailor the platform to your company's identity,
• And even more features.

Is the Beyond plan right for my business?

The Beyond plan is ideal for medium to large businesses, agencies that need to manage multiple clients, and marketing departments. It's designed for those who want full control, automation, and detailed reporting on top of everything else.

Enterprise plan overview

But what if your business is managing multiple brands, operating at a global scale, or requiring custom onboarding and training? For businesses with such highly specific needs, the best fit would be to contact Loomly for their Enterprise plan, which has custom pricing. It offers additional support for more than 60 social media accounts and tailored solutions such as custom workflows, advanced user permissions, and more.

The Enterprise plan is where Loomly becomes a fully tailored partner rather than just a platform. It's designed for organisations that need maximum flexibility, outstanding solutions, and personalised service.

What is the pricing currency?

Loomly's pricing is listed in US dollars (USD), even if you're a business based in the UK or elsewhere. When you subscribe, your payment will be converted from pounds to dollars by your bank or card provider, often with added fees or a less-than-ideal exchange rate.

To avoid these extra costs, you can use the Wise Business multi-currency card, which lets you pay in USD, GBP, EUR, and 40+ currencies at the mid-market exchange rate. What's even better is that there are no hidden fees or surprises. You can also check the Wise currency converter to see real-time exchange rates before you hit "confirm," so you can have more control over your payments.

How to save on your Loomly bill next month

If you want to save up on the Loomly costs, the easiest way is to switch to annual billing. Paying yearly instead of monthly gets the price down by 25% ³. If you're unsure whether committing to a whole year is the right thing to do, it's best to start the free trial that lasts for 15 days.

Another way to save up even more is to use a payment method that cuts out unnecessary fees. Since Loomly charges in USD, using the Wise Business multi-currency card can help you avoid your bank's currency markups when you pay from the UK. You'll get the real exchange rate, meaning more money stays in your business instead of disappearing into bank charges. Also, Wise Business lets you get 0.5% cashback on certain orders, such as Loomly subscriptions and other SaaS services.

Get Wise Business for smart savings

Running a business across borders doesn't need to come with extra headaches, and not even with extra fees. If you use Wise Business for your needs, you can pay suppliers, manage subscriptions like Loomly, and handle team expenses all from one account.

You'll always get the mid-market exchange rate (no hidden markups), and you can send money in 40+. If you need to get paid, Wise gives you local account details in 9 currencies, so it's easy for customers around the world to pay you with ease.

Get started with Wise Business 🚀

Loomly vs. Buffer price comparison

Loomly and Buffer are both big names in the social media management world, especially for small businesses, startups, and marketing teams that want something powerful without the complexities. While Loomly leans more into content collaboration and smart optimisation features, Buffer keeps things simple, clean, and affordable⁴.

When it comes to annual billing, Buffer costs $6 per month per social channel for the Essentials plan, $12 per month per social channel for Team, and $120 per month for 10 social channels for Agency. If you want deeper collaboration tools and analytics baked into one platform, Loomly could be a better fit. But if you're looking for a lean, cost-effective scheduling tool and don't need as many extras, choose Buffer.

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FAQs - Loomly pricing and plans guide for the UK (2025)

Here are some quick commonly asked questions about Loomly pricing and plans in the UK:

Does Loomly have a free plan / free trial?

Loomly offers a 15-day free trial with full access to all features, and no credit card is required. There is also a Free plan that allows you to test the platform out without an upfront financial commitment.

Does Loomly have an app?

Loomly has mobile apps⁵ for both iOS and Android, so you're free to manage all your social media needs on the go.

Does Loomly have an API?

Loomly provides an API⁶ that enables developers to integrate and automate workflows, such as syncing social media content between your app and Loomly.

Does Loomly have any implementation and onboarding costs?

Loomly does not charge for implementation or onboarding. They offer resources like onboarding packets to help you get started without any hitches.

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Make social media management even smarter with Wise

Loomly makes a good choice for businesses that need an easier way to handle all their social media needs, with a platform that's simple to manage and offers plenty of powerful tools. The best thing about it is that it's flexible, with different tiers that will fit different needs and budgets. Also, the available Free plan is great for users who want to try it out or don't have any need for regular social media posts.

As you optimise your social media strategy with Loomly, consider using Wise Business to manage your subscriptions more efficiently. With Wise, you can pay for Loomly and other services in 40+ currencies, always at the mid-market exchange rate, without any hidden fees or markups.

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Sources used in this article:

1. https://app.loomly.com/account/billing
2. https://www.loomly.com/pricing
3. https://app.loomly.com/subscription/new?cycle=yearly&plan=v9_starter&upgrade=true
4. https://www.socialpilot.co/compare/loomly-vs-buffer
5. https://www.loomly.com/blog/loomly-mobile-app-ios-android
6. https://www.loomly.com/integrations

Sources last checked: 1st May 2025