How Payment Links Make Checkout Easier for Businesses and Customers
Discover how Singapore businesses can use link payment to handle transactions with customers, and how easy it is to set up payment links with Wise Business.
While cash and other offline payment methods are still used in Singapore, online payments have quickly become the preferred choice—and their share of total spending is expected to continue growing.
Whether paying by card on an e-commerce site, using a digital wallet when ordering through an app, or scanning a QR code shared by a seller on social media, online payments have become part of everyday life. Even many in-person purchases are now settled using cashless, online methods.
That’s why businesses in Singapore should periodically review the online payment methods they offer, so they can stay competitive and meet evolving customer expectations.
In this article, we examine the top five online payment methods, their benefits, and other key factors to consider. We’ll also mention how a Wise Business account is an excellent way for Singapore businesses to collect payments online from both local and international customers.
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When a customer in Singapore makes an online payment, it may seem instant, but there's a secure, behind-the-scenes process that ensures the money is transferred from the customer's account to the seller.
Here’s a typical payment flow when someone makes a purchase on an e-commerce site:
💡Most businesses that sell online use some form of payment gateway to handle transactions securely. |
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➡️ Check out our review of the best payment gateways in Singapore |
Different online payment methods come with varying costs for merchants. Here’s a quick overview of typical fees across the main options:
Credit cards remain one of the top online payment methods, accounting for approximately 37% of e-commerce transactions in Singapore in 2024.⁴ Debit and prepaid cards represent an additional 12%, bringing the total card-based payments to around 49%.
However, the dominance of credit cards in particular has declined significantly in recent years due to the rapid growth of digital wallets and other alternative online payment options.
Benefits of card payments:
Major cards used in Singapore:
The most commonly used cards for online transactions in Singapore include:
💡Did you know that with Wise Business, you can accept card payments as well? |
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Card processing fees are low, and you choose if and when to convert the money you receive. Even better, if you do convert your funds, you'll always get the mid-market rate.➡️Learn more about accepting card payments with Wise |
Bank transfers are a widely used online payment method in Singapore, largely driven by PayNow, a real-time payment system adopted by over half of the population.⁵
With PayNow, businesses and individuals can instantly transfer Singapore dollars (SGD) between bank accounts using just a mobile number, NRIC, UEN, or a QR code.
➡️Read our full PayNow Corporate setup guide here
Benefits of bank transfers
Here are the key benefits of bank transfers, including PayNow, for online payments in Singapore:
Major financial institutions supporting PayNow
PayNow is available through 22 participating banks and 6 non-bank financial institutions (NFIs), including:⁶
💡 Did you know with Wise Business, you can get local account details to receive payments like a local? |
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That means if your business deals with customers from abroad, you can share a local account number in your customer's currency, and they will be able to send their payment into your Wise account — just as if they were sending a local bank transfer. In fact, this is exactly how Axpara started receiving payments from customers in other countries, without even setting up a local business entity. ➡️ Learn How Axpara Saved $50K+ Annually and Scaled Globally with Wise Business |
Singapore was one of the first countries to standardise QR code payments nationwide, making them easy to use for both in-store and online transactions.
The Singapore Quick Response Code (SGQR) combines QR codes from banks, digital wallets, and other payment providers into one. Instead of showing several codes, merchants display a single SGQR code that accepts multiple payment methods.
Here are the two main types of QR codes that can be generated, along with examples of how they’re used for online payments:
Static QR Codes: A fixed QR code where customers manually enter the payment amount after scanning. Merchants must match payments manually by checking the payer’s name or reference in the notification.
Example use cases: Sellers on social media may send buyers a static QR image via chat. Charities or non-profits might post static QR codes online to collect donations.
Dynamic QR Codes: A unique code is generated for each transaction, containing the amount due and a reference number. The system automatically reconciles payments, so orders are marked as paid without manual checks.
Example use cases: Online stores generate a dynamic QR code at checkout for the items in a customer’s cart. Utility or telecom billing portals generate a QR code tied to a customer’s monthly bill.
Benefits of QR code payments
Key advantages of QR code payments for online transactions in Singapore include:
💡By the way, Wise Business also lets you create QR codes to share with customers so they can pay you easily. |
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For a more detailed guide on using PayNow QR Codes,➡️ Check out: How to Generate a PayNow QR Code for Your Business |
Digital wallets have surged in popularity as a preferred online payment method in Singapore, capturing 39% of e-commerce transaction value in 2024, a significant increase from just 7% in 2014.⁷
This rapid growth is driven by their convenience, speed, and seamless integration with mobile technology and rewards programs. Digital wallets can be linked to debit or credit cards, or funded through bank transfers such as PayNow.
Benefits of digital wallets
The following are some of the main benefits attracting individuals and businesses to use and accept digital wallets for online payments:
Most used mobile wallets in Singapore
Wallet usage varies in Singapore between online and in-store shopping:
Although BNPL accounts for less than 5% of total e-commerce payments in Singapore, making it far less common than cards and digital wallets, it can still be a valuable option for businesses to consider.
One key reason is that customers who use BNPL often spend more per transaction. Studies show that average order value (AOV) can increase by around 20% when BNPL is offered.⁸ For example, a customer might hesitate to spend S$400 upfront, but with the option to split it into “S$100 × 4 payments,” they are more likely to complete the purchase.
Benefits of BNPL
BNPL offers some compelling benefits to both consumers and merchants, including:
Major BNPL Providers in Singapore
In recent years, there have been some notable exits, including ShopBack PayLater (formerly Hoolah) and Pace. The following remain as the dominant BNPL providers in Singapore⁹:
Here are some key considerations to help you decide:
Leveraging existing infrastructure
Use established payment gateways and processors that integrate easily with your e-commerce platform. This ensures fast, reliable transactions and that you offer a wide range of online payment methods at checkouts.
Supporting chip cards and mobile wallets
Data shows that card and digital wallet payments accounted for 88% of e-commerce transaction value in Singapore in 2024. Therefore, it is essential for online retailers to ensure their checkout supports major card networks and popular digital wallets.
Setting flexible subscription logic
Select a payment processor that can handle recurring billing, trial periods, proration, and plan changes, such as upgrades, downgrades or cancellations, automatically, without requiring manual work.
Thinking about your invoicing needs
Not all SaaS payments flow through “set-and-forget” subscriptions. Some clients, especially enterprises, may prefer to pay invoices via bank transfers or PayNow. Ensure your system can handle both automated subscription charges and invoice-based billing to cover a broader customer base.
Verifying users during onboarding
Use providers that streamline KYC (Know Your Customer) checks while keeping sign-up simple. Robust user verification processes reduce fraud and build trust between buyers and sellers on your platform.
Supporting different ways to move money
Unlike retailers, marketplaces handle both incoming payments from customers and outgoing payouts to sellers. Offer payouts via bank transfer or digital wallets, and support multiple currencies so sellers and service providers are paid conveniently.
Singapore’s online payments ecosystem is both mature and highly developed, giving businesses a wide range of reliable options to choose from. The key is to weigh up customer preferences, transaction costs, and operational needs to determine which methods are the best fit for your business.
For some businesses, keeping things simple by offering just one or two payment options may be the most efficient and cost-effective approach. For others, providing a broader mix of methods can help capture a wider customer base.
💡If you're growing a global business, you'll quickly face a daunting wall of costs, complexity, and hidden fees when receiving international payments. Wise Business helps you bypass this wall, making it easy to receive money from around the world and start getting paid like a local today. |
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➡️Get started with Wise Business today
Sources:
Sources checked on 18th August 2025
*Please see terms of use and product availability for your region or visit Wise fees and pricing for the most up to date pricing and fee information.
This publication is provided for general information purposes and does not constitute legal, tax or other professional advice from Wise Payments Limited or its subsidiaries and its affiliates, and it is not intended as a substitute for obtaining advice from a financial advisor or any other professional.
We make no representations, warranties or guarantees, whether expressed or implied, that the content in the publication is accurate, complete or up to date.
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